Why Poetic is the
Right Choice
When you win, we win. Discover how Poetic can help your community stand out in any real estate market.
With 0+ websites under our care,
Poetic has a successful track record of transitioning large portfolios from competitor platforms like Rent Cafe and Entrata for an enhanced digital experience.
Higher Level Support &
Website Control
Take charge of your digital presence with Poetic’s expert support. Enjoy the freedom of in-house website management, backed by continuous support and hassle-free migrations that keep your operations running smoothly
Gain full control over your website’s content and functionality, eliminating dependency on external platforms.
Our dedicated support teams ensure a smooth transition with minimal lift required from property teams
Enjoy fast turnaround times and continuous support, enhancing operational efficiency.
Enhanced Data Ownership &
Advanced Retargeting
Tool Integration
Poetic websites can seamlessly integrate with various third-party tools, including chatbots, CRMs, and tour scheduling systems.
Data Ownership
By owning your website data, you can track user behavior more effectively and leverage this data for advanced digital marketing strategies.
Advanced Retargeting
Utilize detailed analytics to create custom ad campaigns based on user interactions, improving conversion rates and user engagement. Routing traffic from your website’s floor plan pages to the online leasing portal enables comprehensive analytics and user behavior tracking. This allows us to:
Track clicks on specific floor plans
Retarget users with tailored advertising based on their floor plan preferences
Deliver more personalized and effective marketing content
Poetic's Tailored
Website Solutions
For properties seeking a highly customizable, branded, and SEO-optimized website, Poetic offers a more tailored and effective solution.
Poetic
Other Companies
Visual Design Flexibility
Branding Customization & Flexibility
SEO Optimization Tools
Performance Optimization Tools
Transferable Website Templates
Product Agnostic
Asset Back End Accessibility & Support
Third party tool integration
Customizable Features & Page Add ons
In House Website Developers
Full Service Agency
Evaluating Entrata Key Website Challenges
Entrata is an important property management tool, but it is not a one size fits all solution for your website needs. Understanding the differences and advantages of an Entrata Website and a Poetic Website is the first step to upgrading your experience.
Key features like links, portals, floorplans, and tour scheduling rely heavily on Entrata's systems, which can cause operational disruptions.
Entrata websites often provide basic functionalities that may not meet the needs of larger or more complex properties.
The lack of customization options can negatively impact SEO, making it harder for the site to rank well in search engines and attract organic traffic.
Entrata's standardized layouts can lead to lower user engagement and conversion rates, as they do not stand out in a competitive market.
Entrata's basic templates restrict opportunities for unique branding, which can be crucial for attracting and retaining tenants in highly saturated markets.
Entrata functionalities are deeply embedded in their system and cannot be transferred when switching management, leading to downtime and disruptions when properties sell or change management.